Date: Oct. 30, 2017 PIO Number: 17-10-36


For the fourth year in a row, the Broward Sheriff's Office is teaming up with the Florida Department of Transportation (FDOT) and the University of South Florida on a high visibility enforcement campaign to target pedestrian and bicycle safety.

BSO has been awarded $150,000 from the FDOT and the University of South Florida to educate people and enforce safe pedestrian, bicyclist and driver behaviors in Broward County. The main objective of this effort is to reduce traffic crashes and fatalities involving pedestrians and bicyclists through the use of traffic education, warnings and enforcement operations.

The campaign will run from November 6, 2017 to May 2018 and will be divided into two phases. In the first phase, BSO deputies throughout Broward County will conduct on-street education by talking to motorists, bicyclist and pedestrians about FDOT's "Alert Today, Alive Tomorrow" campaign and distributing safety campaign material. The second phase will include an enforcement component where warnings and citations will be issued in accordance with Florida statutes.

Pedestrian and bicycle crashes are more likely to result in fatal or serious injuries than other types of crashes. BSO reminds the community of the following safety tips:

  • Pedestrians should always walk on the sidewalk. If no sidewalk is available, walk facing traffic.
  • Pedestrians and bicyclists should not wear headphones or talk on their cell phones.
  • Only cross streets at marked crosswalks or intersections, when possible, and obey all traffic signals.

Media note: Deputies are available for media ride-alongs during the campaign.


Keyla Concepción/PIO

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